It’s International women’s day, a day where every woman should be celebrated, the housewife, the entrepreneur, the wife and the mother. A day where we are reminded of the rights that we fought for, and gained it, but are also reminded of the goals, that are yet to be achieved.
Egyptian women have been proving they are capable since the very old ages, since the times they ruled and the times they stood beside men in revolutions and fought for the country’s rights. Now, it’s true that we might struggle a bit to prove our equality to men and our strength to dominate, but lately we have found no trouble in proving ourselves over and over again.
So in light of this day, we’re shedding the light on some of our own extraordinary women, who in their own way, helped defy stereotypes and break through that glass ceiling effect. Up until there was no barrier left, standing between them and their dreams.
Azza Fahmy has succeeded in creating artful jewelry that speaks of our heritage, she was able, through her brand, to make people who’ve never set a foot in Egypt to see the country through her collections. She is a remarkable, artistic lady, who was able to create a brand name that is larger than life.
The two sisters Aya & Mounaz Abdel Raouf, founders of Okhtein, were able to create -at a very young age- a name for themselves through the launching of exceptional bags, that are worn by international celebrities.
They just recently made it to the Forbes 30 under 30 list, for being such a young inspiration. Each and every piece of their collection lines, have so many details engraved in them; the thing that makes them a must have.
Hadia Ghaleb, a fashion icon and founder of Ghaleb Production House. The young entrepreneur was able to build an empire of her own, in a short time. She is always between flights, catching up on meetings, fashion shows and business inquiries. She is a true inspiration, for she has turned her passion into her business, and combined her studies with her love for fashion and founded GPH.
She is a boss, she is a leader, she is quite the example for a successful young woman. Who can reach her dreams, if she just worked hard for it, and surrounded herself with people who push her forward.
The young athlete has been making us proud with her being the current World Champion in Women’s squash, who took the World Squash Championship title for the third time this year. She was already making headlines after being crowned champion of the 2019 J.P. Morgan Tournament of Champions, that was held in New York City last January.
She also just recently made it to Forbes list of 30 under 30, she is yet another inspiration for young women who aspire to excel in their hobbies, maybe even turn it to their career. For those women, nothing and no one should ever stop you.
This incredible young woman is helping fight hunger and reduce food waste; through her application Tekeya. The mobile app creates an online platform that facilitates the process of distributing surplus food from providers and making it easily accessible to consumers.
“Egypt is one of the biggest food wasters in the world, representing 73kg of food wasted per person every year. Not only does the waste of food create a burden on the environment through CO2 emissions, but equally it leaves providers with excess food, a loss of potential income and consumers without meals they could afford,” explained Shahin in a press release from the UAE where she is a current resident there.
The application will also contribute in providing charitable organizations with food donations at no cost.
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I’m very happy to announce our partnership from @ITBBerlin with @BeautifulDestinations, the leading travel social media hub in the world. Together, we will develop and execute destination promotion strategies that capture traveler’s minds and hearts with authentic, captivating content that epitomizes the unique character of #Egypt. Inspiration and influence combine to form active persuasion on people’s digital screens today and #Egypt is keen to cultivate this in attracting tourists from all over the world. سعداء بالإعلان اليوم عن شراكتنا مع Beautiful Destinations من بورصة برلين ، واحدة من اكبر الشركات الرائدة المتخصصة في مجال السياحة والسفر على المنصات الرقمية ومواقع التواصل في العالم. سنقوم معا بتطوير وتنفيذ استراتيجية ترويجية متطورة للمقاصد السياحية المصرية تأسر قلوب وعقول المسافرين حول العالم، من خلال محتوى عصري وجذاب يعكس أصالة بلادنا. لقد أصبحت هذه المنصات الرقمية اليوم هي اكبر مصدر للتأثير وجذب الانتباه
Egypt’s Minister of Tourism, an outstanding political figure. Ever since her appointment, she is been setting a real prestigious example of Egypt and has been giving us utter pride. One of her recent events, the Pyramids Marathon, was of a remarkable success. She has a PhD in Economics from University of Maryland at College Park, 2001 and graduated from the AUC class of 1995 with a B.A. in Economics.
Now that was just a glimpse of the power and dominance of Egyptian women, and the kind of influence that they can obtain in many and diverse fields. May they inspire others to break free from whatever it is, that hold them back. May they push others into becoming their true amazing selves. Here’s to every strong woman,
“May we know them. May we be them. May we raise them.”
Happy International Women day.
Egypt’s star Angham to perform in Alexandria on March 24
Egyptian superstar Angham will perform in Hilton Green Plaza hotel in Alexandria on March 24.
Angham will perform live concert at Abdeen Palace on February 25.
In 2021,Angham hand prints were added to wall of fame in Saudi Arabia.
Angham performed at Cairo Opera House on July 1, 2021.
In celebration of the New Year … Socialista hosts distinguishable designers at La fête de Noel
Saying goodbye to a very remarkable year in the fashion industry and approaching a new aspiring one, Socialista Events blends the sparkling trendy fashion vibes with the most wonderful time of the year at la fête de Noel, the fashion exhibition held from Dec 18th – 20th at Park St. in Sheikh Zayed in partnership with the Arab African International Bank.
Bringing our beloved designers and celebrities from Egypt and Lebanon to celebrate and define the latest fashion trends of 2021, highlighting the means to master winter season, in the presence of Ayman Fathy, Katia, Diala Makki, Dina Ragheb, Hanady Mehana, Marzouk, Illyas, and Aisha El shabrawy.
The event showcased over 30 prominent Egyptian and Arab exhibitors for ready-to-wear, jewelry and accessories, in addition to home accessories to provide all what you are looking for in the holiday season under one roof. On top of the exhibitors are; the diva Dalida Ayach, le Petit Chato, Dina Shaker, Koukla, Dalia Sabet, El Kasr Jewelry, Noha Abassi, El Baz Jewelry. Besides, Posh Shades, which brings the latest in the world of sunglasses and eyeglasses.
During the event, the Algerian-London based designer, Ilyes Quali held one-of-a-kind Trunk Show that presents contrasting sharp, structured tailoring with dramatic frills & pleats, mastering the art of creating pieces that imbibe the street style essence.
The serial entrepreneur, founder & CEO of Socialista Events, Yasmine Sarwat, highlighted how fashion is a core in the human well-being, how it impacts our mental health and encourages positivity and productivity. She stated, “The way we dress radiates outward to the surroundings, it also moves inward to speak what we feel and even affect our moods”. She explained that there is science behind fashion and stressed on the link between psychology and fashion, which puts great responsibility on the industry’s players especially during the times of different occasions of the year.
Sarwat added, “We are delighted to be hosting and celebrating the new year with our distinguishable partners of success and we always work to share the joy with our clients and present what they aspire for”.
For an unforgettable closing, the mega star Ruby was the main guest at La fête de Noel, who filled the night with her equisetic voice and wished happy beginnings for all the Arabs in the new year.
THE GOLDEN PARADE
In a spectacular display of cultural revitalization and preservation, Egypt stunned the world with her Golden Parade. The royal procession rivaled those of centuries past in extravagance and the awe it left in its wake. The official transference of 22 mummies, 18 pharaohs and four queens from The Egyptian museum in heart of Cairo to the next nucleus of Egyptian history and culture, The National Museum of Egyptian Civilization. This momentous event came to being after a year long preparation in which the efforts of key individuals led to an unparalleled display which captivated millions across the globe. The colossal effort behind the scenes owe its thanks to several companies and individuals.
The phenomenal production by Kokoro Agency heads Production Designer and Art Director Mohamed Attia and partner Shady Ezz, oversaw the process to ensure the visually distinct nature of the Golden Parade. Following the event Mohamed Attia “The happiness and pride of the people come from how we as Egyptians are capable. That we’re capable of meeting the international standard, with it being accomplished yesterday before the eyes of every Egyptian and the world.” This substantial work stands as an example of Egyptian creativity and attention to detail which Shady Ezz remarked “after a year and a half worth of preparation, I’m delighted with the domestic and international reception”. Having successfully captured the grandiosity and awe inspiring spectacle of the Ancient Egyptians Kokoro and everyone involved in the production of the Parade have forged work that has earned the pride of Egyptians everywhere.
The visual journey that was embarked upon by every viewer who witnessed the parade was one guided by the hand of DOP and Director Mazen El Motagawel. Responsible for the vision of the event, his efforts ensured a spectacle that offered viewers a unique glimpse into the past, which he says “will never be repeated in a lifetime”. Through intricate rehearsals and preparation, he ensured that every second that was viewed on air deserved to be cemented in the minds and hearts of Egyptians. The parade necessitated a delicate touch and a carefully orchestrated sequence of events, which presented substantial challenges which required an unmatched creativity to ensure such a vision comes to fruition. He stated that “the lighting design was extremely technically demanding regarding how to manage lighting on such a grand scale, especially the coordination between the parade and the visual elements”. Mazen El Motagawel’s work was complemented by Ahmed El Morsi’s remarkable directing and filming the retelling of ancient Egyptian history by prominent Egyptian actors as well as the official anthem by the acclaimed artist Mohamed Mounir. All theses elements came together to mark a new chapter in modern Egyptian history in which it solidifies its identity. One that embraces the legacy of its past and its optimistic path towards achieving its potential.
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In celebration of the New Year … Socialista hosts distinguishable designers at La fête de Noel
Saying goodbye to a very remarkable year in the fashion industry and approaching a new aspiring one, Socialista Events blends...
The Next Generation of Sustainable Fashion through Biotech Fabrics
Plant based materials, are revolutionizing the world of fashion fabrics, from pineapple leather, rose silk, and recyclable material these materials are making a change in the world of fashion. The planet had been in danger since the environmental catastrophe of global warming, and increased levels of consumption. The sustainability of fashion, and our lifestyles can make a wider change in the way the planet can be saved. Thankfully, when the Fashion industry had been aware of the influence it has on contaminating the environment, several actions were taken, by considerable industry names. The fashion industry had a detrimental impact on the environment, through cotton harvesting, harmful chemical gases released through the manufacturing of polyester and nylon, a million of textile waste released every day. In an effort to cease the fashion industry harm to the environment, huge names such as Stella McCartney, Adidas, Nike, Hermes, are choosing an environmentally friendly biomaterial. Vegan leather has become one of the most sustainable alternatives to save the planet. These Biotech materials range from, spider silk, algae, mycelium leather, cactus leather, onion skin, coffee grounds, and even glittering sweat crystals. These biologically adapted materials, are convenient and advantageous than any other material used in history, causing less deterioration to the planet.
2022 Color is Pantone’s Lilac Very Peri
A color about encouraging creativity and imagination, encourages personal inventiveness and courageousness. A color that illuminates your personality and, thoughts, a color that brings out the artistry within each individual’s creations, Very Peri – 17-3938 by Pantone is a color made for the most erratic creations. Pantone a creative LLC company that had been well established for their color systems, design, printing, manufacturing, and supporting the management of color from design to production, amongst several materials. The corporation is located is Carlstadt New Jersey, and founded by Lawrence Herbert. Since 2000, Pantone had been fascinating the world with its creations of colors and, deciding the shade of the year. This annum, was a appealing purple blue, with red undertones. The selection process requires trend analysis, and drawing from the worlds of entertainments, art fashion, design, and several entities. As this color selection process is difficult and requires lots of accuracy. Though Veri Peri, a deep darkened Purple with red undertones is a vivid color for expression creativity, euphoria, and magical capabilities that youth hold within them. If you’re a passionate creative with strong personal ambitions this is the color for you.