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Highlights of the Spectacular Dior’s 2020 Cruise at Marrakesh

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The Moroccan City Marrakesh seems to be on many’s bucket list as it makes an ideal destination for its historical buildings, colorful souks, and local fashion.

The city even attracted the luxury house Christian Dior as well, who staged its Cruise 2020 show with the city’s astounding El Badi Palace as the background.

Yves Saint Laurent, the Maison’s former Creative Director, was fascinated with Morocco and thought of it as his second home. So choosing the North African country doesn’t come as a surprise; because of Dior’s long history with the continent.

El Badi Palace dates back to the 16th century, with its pool and gardens, it certainly made a fascinating backdrop for the Dior show, and as if the palace wasn’t magnificent enough, the outdoor runway was decorated with dozens candles.

On their official Instagram account, the brand explained that Maria Grazia Chiuri chose Marrakesh because “the city across centuries has drawn a stream of influential travelers, artists and creatives, from former Dior Creative Director Yves Saint Laurent to novelist and philosopher Albert Camus, photographers Cecil Beaton and Irving Penn, and more.”

The brand was eager to celebrate the merging between the Mediterranean, European and African culture; and so it worked along local artisans, Uniwax and other designers including Grace Wales Bonner and Mickalene Thomas. 

Grace Wales Bonner’s reinterpretation of the New Look silhouette.

The two-day event started with a dinner along a traditional music performance at the Palais Bahia.

Jessical Alba, who is a Dior ambassador was present during the event and also got to celebrate her 38th birthday during those two-day extravaganza.

“All the people and places I’ve been able to connect with and experience through my 38 years! #heartisfull! thank you @dior team @staceykubasak for inviting me to this magical place,” she wrote on her Instagram, along with pictures of her trip.

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thank you 🙏🏽 for all the bday wishes… I’m so grateful for so many things. My ❤️ that walk outside of my body Honor, Haven and Hayes. My person @cash_warren that brings out the best in me and sees my potential often before I do. My incredible family who support me through thick and thin and always have my back no matter what. My homies who are my chosen family. I love you all so very much👊🏽✨💛. My @honest family I’m humbled by your integrity and dedication to our brand 🙏🏽. All the people and places I’ve been able to connect with and experience through my 38 years! #heartisfull! thank you @dior team @staceykubasak for inviting me to this magical place. The beauty, the colors, the incense, orange blossom, spices and most importantly the people in Morocco -it’s almost too much beauty to absorb -everything we’ve experienced in #marrakech has been Incredible! Epic bday! #thisis38 🎂.

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For an even greater finale, Diana Ross threw a surprise performance of Ain’t No Mountain High Enough, for yet another grand closure.

Now, here is a glimpse of what went on during the show, and the tremendous effort that can be seen in the designs!

The 2020 show’s theme was ‘Common Ground’ and is inspired by West African fabrics. Grazia Chiuri teamed up with artists and artisans from several and various parts of Africa.

 

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Fashion

DAWLY’S MESSAGE STIRS UP THE UNDERGROUND INTO AN AVALANCHE

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A BLIZZARD TAKES OVER EGYPT WITH THE RISING TIDE OF THE UNDERGROUND! El Waili and Moscow drop a visually surreal piece dedicated to the creative forces that have shaped and given rise to Egypt’s dominant rap and trap scene. Already climbing to the top 5 on YouTube’s trending music as well as worldwide, the music video has shaken the scene with its unique visual creativity in terms of production, stunning incorporation of CGI and symbolism on all levels. A bone chilling track and music video, encapsulating Cairo in Moscow’s sub-zero bars, it boasts a diverse, energetic and upbeat audio production by El Waili, while the visual component complimented the music video’s production and artistic direction.
Stopping everyone in their tracks was the music video’s final shot over Cairo’s buildings presenting a powerful message from the creators of the clip choosing not to write the names of those involved in the creation of this piece, but instead dedicating it as symbolic tribute to the independent directors and talented individuals behind Egypt’s booming rap and trap scene. This struck a chord with the directors in the scene, causing a wave of shares and reposting in support of the piece, transforming overnight into a trend amongst the community.
The track being leaked had a profound effect on El Waili, wondering whether to release the song in full force, he was torn and considered it as “a personal war, with my ego not allowing me to release the track just because it got leaked”. Instead of allowing that voice to win, he listened to the encouraging

and energetic voices of those around him. Turning the track leak around in their favor, they transformed the music video into an anonymous message of support and solidarity to the struggling and rising talent in the scene, with the creators going down as saying “ultimately, no effort ever goes to waste”. This still leaves many wondering whether there will be an official reveal of the talent behind Dawly. One thing that’s known for certain is the dominant position that Egypt’s rap and trap scene holds in the region, that’s been painstakingly built up, mirrors the pyramids as a symbol of prestige and awe-inspiring power, that owes its creation to the talented minds that began in the underground music scene, both those who’ve been praised and that still remain anonymous.

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In celebration of the New Year … Socialista hosts distinguishable designers at La fête de Noel

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Saying goodbye to a very remarkable year in the fashion industry and approaching a new aspiring one, Socialista Events blends the sparkling trendy fashion vibes with the most wonderful time of the year at la fête de Noel, the fashion exhibition held from Dec 18th – 20th at Park St. in Sheikh Zayed in partnership with the Arab African International Bank.
Bringing our beloved designers and celebrities from Egypt and Lebanon to celebrate and define the latest fashion trends of 2021, highlighting the means to master winter season, in the presence of Ayman Fathy, Katia, Diala Makki, Dina Ragheb, Hanady Mehana, Marzouk, Illyas, and Aisha El shabrawy.

The event showcased over 30 prominent Egyptian and Arab exhibitors for ready-to-wear, jewelry and accessories, in addition to home accessories to provide all what you are looking for in the holiday season under one roof. On top of the exhibitors are; the diva Dalida Ayach, le Petit Chato, Dina Shaker, Koukla, Dalia Sabet, El Kasr Jewelry, Noha Abassi, El Baz Jewelry. Besides, Posh Shades, which brings the latest in the world of sunglasses and eyeglasses.
During the event, the Algerian-London based designer, Ilyes Quali held one-of-a-kind Trunk Show that presents contrasting sharp, structured tailoring with dramatic frills & pleats, mastering the art of creating pieces that imbibe the street style essence.
The serial entrepreneur, founder & CEO of Socialista Events, Yasmine Sarwat, highlighted how fashion is a core in the human well-being, how it impacts our mental health and encourages positivity and productivity. She stated, “The way we dress radiates outward to the surroundings, it also moves inward to speak what we feel and even affect our moods”. She explained that there is science behind fashion and stressed on the link between psychology and fashion, which puts great responsibility on the industry’s players especially during the times of different occasions of the year.
Sarwat added, “We are delighted to be hosting and celebrating the new year with our distinguishable partners of success and we always work to share the joy with our clients and present what they aspire for”.
For an unforgettable closing, the mega star Ruby was the main guest at La fête de Noel, who filled the night with her equisetic voice and wished happy beginnings for all the Arabs in the new year.

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Fashion

The Next Generation of Sustainable Fashion through Biotech Fabrics

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Plant based materials, are revolutionizing the world of fashion fabrics, from pineapple 
leather, rose silk, and recyclable material these materials are making a change in the world 
of fashion. The planet had been in danger since the environmental catastrophe of global 
warming, and increased levels of consumption. The sustainability of fashion, and our 
lifestyles can make a wider change in the way the planet can be saved. Thankfully, when the 
Fashion industry had been aware of the influence it has on contaminating the environment, 
several actions were taken, by considerable industry names. The fashion industry had a 
detrimental impact on the environment, through cotton harvesting, harmful chemical gases 
released through the manufacturing of polyester and nylon, a million of textile waste 
released every day. In an effort to cease the fashion industry harm to the environment, huge 
names such as Stella McCartney, Adidas, Nike, Hermes, are choosing an environmentally 
friendly biomaterial. Vegan leather has become one of the most sustainable alternatives to 
save the planet. These Biotech materials range from, spider silk, algae, mycelium leather, 
cactus leather, onion skin, coffee grounds, and even glittering sweat crystals. These 
biologically adapted materials, are convenient and advantageous than any other material 
used in history, causing less deterioration to the planet.  

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Fashion3 months ago

DAWLY’S MESSAGE STIRS UP THE UNDERGROUND INTO AN AVALANCHE

A BLIZZARD TAKES OVER EGYPT WITH THE RISING TIDE OF THE UNDERGROUND! El Waili and Moscow drop a visually surreal...

Events8 months ago

In celebration of the New Year … Socialista hosts distinguishable designers at La fête de Noel

Saying goodbye to a very remarkable year in the fashion industry and approaching a new aspiring one, Socialista Events blends...

Fashion8 months ago

The Next Generation of Sustainable Fashion through Biotech Fabrics

Plant based materials, are revolutionizing the world of fashion fabrics, from pineapple  leather, rose silk, and recyclable material these materials are making a change in the world  of fashion. The planet had been in danger since the environmental catastrophe of global  warming, and increased levels of consumption. The sustainability of fashion, and our  lifestyles can make a wider change in the way the planet can be saved. Thankfully, when the  Fashion industry had been aware of the influence it has on contaminating the environment,  several actions were taken, by considerable industry names. The fashion industry had a  detrimental impact on the environment, through cotton harvesting, harmful chemical gases  released through the manufacturing of polyester and nylon, a million of textile waste  released every day. In an effort to cease the fashion industry harm to the environment, huge  names such as Stella McCartney, Adidas, Nike, Hermes, are choosing an environmentally  friendly biomaterial. Vegan leather has become one of the most sustainable alternatives to  save the planet. These Biotech materials range from, spider silk, algae, mycelium leather,  cactus leather, onion skin, coffee grounds, and even glittering sweat crystals. These  biologically adapted materials, are convenient and advantageous than any other material  used in history, causing less deterioration to the planet.  

Fashion8 months ago

2022 Color is Pantone’s Lilac Very Peri

A color about encouraging creativity and imagination, encourages personal inventiveness  and courageousness. A color that illuminates your personality and, thoughts, a color that  brings out the artistry within each individual’s creations, Very Peri – 17-3938 by Pantone is a  color made for the most erratic creations. Pantone a creative LLC company that had been  well established for their color systems, design, printing, manufacturing, and supporting the  management of color from design to production, amongst several materials. The  corporation is located is Carlstadt New Jersey, and founded by Lawrence Herbert. Since  2000, Pantone had been fascinating the world with its creations of colors and, deciding the  shade of the year. This annum, was a appealing purple blue, with red undertones. The  selection process requires trend analysis, and drawing from the worlds of entertainments,  art fashion, design, and several entities. As this color selection process is difficult and  requires lots of accuracy. Though Veri Peri, a deep darkened Purple with red undertones is a  vivid color for expression creativity, euphoria, and magical capabilities that youth hold  within them. If you’re a passionate creative with strong personal ambitions this is the color  for you.  

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