Meet Egyptian furious fashion designer Norine Farah. Behind the delicate figure and childish smile, hides a daring mind that has come to change. This simple, easy going Alexandrian girl is determined to change the fashion scene in Egypt and she got the brains for it. She is a strong woman calling all strong daring women to join her different lady-like fashion world. Yet such a unique character does usual thing like we all do; she drinks Nescafe while working, hangs around Sequoia and more details she revealed to what’s up Cairo in this spontaneous interview.

Work Vs Personal life
For such an ambitious person like Norine, work becomes her top priority. We asked her how her work affected her personal life. She said wisely: “work has affected my life big time in both positive and negative ways. The positive thing about my work is that I get to meet new people all the time, new relations, and I make new friends. The negative part is that many times, I reach home, turn off my mobile phone on put it on silent mode. Because of work sometimes I feel like I don’t have the power or time to see friends and hang out with them like I used to before. But In general, defiantly work has changed me to the better. My character has changed, and I have more experience dealing with people and the world.”

Social Media
Norine is young, very active, trendy, successful lady, so it was very important to ask her about her social media interaction. It was really shocking that Norine Farah is not really into social media! But , she got her own point of view which we totally respect. As for Norine she thinks that :” social media take over people’s lives. They start to care more about which photo to post, and how they will look like in the photo, and I feel I’m way more of a fresh person, I’m not filtered.” However Norine is not totally disconnected, she uses Facebook to keep in touch with friends abroad, and Instagram for her work.

Fashion mistakes we need to stop making Now!
We asked Norine about most common fashion mistakes girls should stop making, and she answered immediately:
1. Neon, Neon, and Neon stop wearing Neon, because its neon!!!
2. Leggings, if the shape of your body doesn’t encourage wearing leggings, them don’t. II you wear leggings try to match it with a long top.
3. Too much glitter is not really trendy. It’s trendy with a cool cut or design, but if it looks more of seventies look, then it’s a “No” for me.

Golden Advice
Norine said that her daily challenge is that all her clients come with the same request:” I want to be the prettiest one in the wedding party”. So, Norine has to design a piece that fits the shape of body and also please her client. Why? Because Norine believes if any woman is happy with how she looks in a dress, she will walk with confidence, and then she will feel that she is the prettiest of all. So, Norine’s Farah golden advice is “Confidence”. If you are confident, you will feel beautiful from inside and it will show on the outside.
