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Cannes Lions Has A Representative Here In Egypt
The event marked globally on the calendar
of those who work in the creative industries “Cannes Lions” .a Lion award is considered one of the top ratings in the world.
The Worx is a leading organizer of conferences, exhibitions, music concerts and corporate events in Egypt.
On the 25th of November 2018, The Worx announced as the official and only Cannes Lions representative for Egypt. The role of Worx will be holding local ceremonies, initiatives, young lions competition, school trainings, mentorship programs, workshops offering diplomas in leadership, strategic thinking and more.
The Worx aims to have a bigger role by nurturing, developing and creating new opportunities into the creative industries in Egypt. As long as Egypt has been always the hub of creativity in the middle east,This partnership will definitely help in unveiling the next generation of creators.
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Allianz Egypt launches the first round of Allianz Athlete Experience for Egyptian Tennis Enthusiasts to support Mayar Sherif
Cairo – May 2022: Being the exclusive official insurance sponsor of tennis champion, Mayar Sherif, the first Egyptian female tennis player to feature in the main draw of a Grand Slam tournament, Allianz Egypt launches the first round of one-of-a-kind initiative “Allianz Athlete Experience” for Egyptian tennis enthusiasts. The winners will enjoy an exclusive experience with Allianz Egypt brand ambassador and Tennis superstar Mayar in one of the sport’s most important tournaments at Roland Garros in Paris this May.
At a special ceremony held at Allianz Egypt Headquarters, Allianz Egypt announced the winners in the presence of Allianz Egypt Chairman and Board of Management, the President of the Egyptian Tennis Federation, and the winners of the competition, in addition to Allianz Egypt sports partners and ambassadors from the Olympic and Paralympic Champions.
“Over the years, Allianz Egypt, being the official insurance partner of the Olympics and Paralympics Movement, has ventured to be a strong contributor to the local sports ecosystem through supporting, encouraging and empowering national athletes and champions,” Ayman Hegazy, Chairman and CEO of Allianz Companies in Egypt, said.
Hegazy added, “We are extremely proud of our Golden girl and our Brand Ambassador Mayar Sherif for being the first Egyptian Female at Roland Garros. And we are diligent to continue providing all possible support and empowerment to her and all our champions.”
“I am honored to have Allianz Egypt – one of the distinguished sports promoters in the world- supporting me throughout my journey in raising Egypt’s name in major championships worldwide. This competition truly reflects the immense support and motivation I have been receiving from Allianz since day one and from my distinguished and strong Egyptian fan base that I sincerely and proudly consider a success.” Mayar Sherif said commenting on the initiative.
It is worth noting that Allianz Egypt intends to repeat this initiative for its ambassadors in different sports. This comes as a continuation of the company’s efforts to support the Egyptian sports ecosystem, with a special focus on tennis.
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About Allianz Egypt:
Allianz is a Multinational German insurer operating since 1890. Allianz in Egypt was founded in 1976, under the name of “Arab International Insurance Company”. It was fully acquired in 2004 by Allianz under its current brand names; “Allianz Life Assurance Company – Egypt” and “Allianz Insurance Company – Egypt”, providing comprehensive and integrated insurance services, such as life insurance, medical insurance, property insurance to business partners and individuals. The company has 14 branches and has accomplished strategic partnerships with major banks operating in Egypt.
In Cooperation with Red Bull, Ignite Egypt & Allianz Egypt with the Aim to Raise Donations for Spinal Cord
Cairo Festival City Hosts “Wings for Life” Marathon for the First Time in Egypt
Cairo – May 8, 2022: Cairo Festival City (CFC), an affiliate of Egypt’s leading real estate developer Al Futtaim Group Real Estate (AFGRE), hosted the “Wings for Life” marathon, which is taking place for the first time in Egypt. Taking place in cooperation with Red Bull, Ignite Egypt and Allianz Egypt, the event aims to support research to find a cure for spinal cord injury, one of the world’s most severe injuries and the most expensive to cure.
“Wings for Life” world run is a global running movement that was inaugurated in 2014 by the Wings for Life not-for-profit spinal cord research foundation. Supported by Red Bull, the marathon annually takes place all over the world simultaneously during the first week of May, with the participation of professional athletes, runners, and wheelchair participants from across the world. The global movement aims to collect funds to support cutting-edge research to find a cure for spinal cord injury and raise awareness about the risks of spinal cord injury.
Cairo Festival City is committed to host several events and marathons to raise awareness on different diseases and collect funds to support finding a cure for them. These events include the “Run for a Heart” marathon that aimed to raise funds for child’s heart diseases, and “Run for a Cure” marathon that aimed to raise awareness among women about early detection of cancer and supported efforts toward treatment.
About Cairo Festival City
Cairo Festival City’s lifestyle and amenities truly captivate the world’s attention, while setting a higher benchmark for integrated mixed-use community living, with many choices at hand. Setting the best example of a self-sustaining eco-friendly “City within a City”, CFC offers remarkable experiences for every resident, tenant and visitor with its avant-garde villas, lavishing apartments, high-end administrative offices, elite shopping mall, world-class hotels, international school, sports hub, state-of-the-art service centers, and sophisticated automotive park.
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The Next Generation of Sustainable Fashion through Biotech Fabrics
Plant based materials, are revolutionizing the world of fashion fabrics, from pineapple leather, rose silk, and recyclable material these materials are making a change in the world of fashion. The planet had been in danger since the environmental catastrophe of global warming, and increased levels of consumption. The sustainability of fashion, and our lifestyles can make a wider change in the way the planet can be saved. Thankfully, when the Fashion industry had been aware of the influence it has on contaminating the environment, several actions were taken, by considerable industry names. The fashion industry had a detrimental impact on the environment, through cotton harvesting, harmful chemical gases released through the manufacturing of polyester and nylon, a million of textile waste released every day. In an effort to cease the fashion industry harm to the environment, huge names such as Stella McCartney, Adidas, Nike, Hermes, are choosing an environmentally friendly biomaterial. Vegan leather has become one of the most sustainable alternatives to save the planet. These Biotech materials range from, spider silk, algae, mycelium leather, cactus leather, onion skin, coffee grounds, and even glittering sweat crystals. These biologically adapted materials, are convenient and advantageous than any other material used in history, causing less deterioration to the planet.
2022 Color is Pantone’s Lilac Very Peri
A color about encouraging creativity and imagination, encourages personal inventiveness and courageousness. A color that illuminates your personality and, thoughts, a color that brings out the artistry within each individual’s creations, Very Peri – 17-3938 by Pantone is a color made for the most erratic creations. Pantone a creative LLC company that had been well established for their color systems, design, printing, manufacturing, and supporting the management of color from design to production, amongst several materials. The corporation is located is Carlstadt New Jersey, and founded by Lawrence Herbert. Since 2000, Pantone had been fascinating the world with its creations of colors and, deciding the shade of the year. This annum, was a appealing purple blue, with red undertones. The selection process requires trend analysis, and drawing from the worlds of entertainments, art fashion, design, and several entities. As this color selection process is difficult and requires lots of accuracy. Though Veri Peri, a deep darkened Purple with red undertones is a vivid color for expression creativity, euphoria, and magical capabilities that youth hold within them. If you’re a passionate creative with strong personal ambitions this is the color for you.
